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Serious Play at FoAM

Posted by Dave Griffiths on Thu 3rd Nov 2011

Last weekend it was the annual FoAM gathering to discuss long term ideas, some self reflection and consideration of external perceptions. We were guided on this mission by Simone Poutnik and Hendrik Tiesinga, members of FoAM and founders of Natural Innovation. They decided to trial a new method on us all, Lego Serious Play. Now, I'm a bit battle hardened when it comes to alternative business management strategies as I've been exposed to quite a few in various places over the years, but despite Lego's high scoring buzzword bingo website, I can independently verify this approach as very much a success.

lego bricks

You start by building personal models that represent different aspects of the organisation in various states, and then work as a group to bring them together in different ways. This is done in a structured way, leading to certain questions at different stages of the process.

The core idea was to "think with your hands" and indeed the normal problem you get in these situations, a tricky question leading to an utterly blank mind, was removed as soon as you started searching for plastic bricks. Things seemed to build themselves somehow, while the indirect method of having to explain your odd constructions (usually in quite an abstract way) said a lot more than I would have managed in a more traditional situation.

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